Cumbria Crystal: Logo and Branding
I've been working with Cumbria Crystal for some time so, when they approached me to discuss a new logo and re-brand, I couldn't resist.
My logo design used refractive elements, commonly found when crystal glass is held up to the light, alongside an elegant sans-serif typeface for legibility at smaller sizes.
Cumbria Crystal supply products to some of the most high-profile individuals and retailers in the world - eg Harrods - and also movie production companies so a product catalogue, showcasing the quality of their ranges, was high on their priority list.
Product packaging: My designs also included box packaging.
The idea here was that decanter and goblet images, from each range, would align to create a tessellating design across boxes on the shelf display.
These tessellating patterns could be interrupted, occasionally with the plain, coloured panels, if needed.
Website/app: I also created several concept designs for a website or web-app using richly coloured images and video of wine or spirits.
Each product category would have its own section with high quality images of each item in the range.
freelance graphic designer, carlisle, cumbria, uk - adverts, annual reports, apparel, appointment cards, binders, books, branding, brochures, business cards, calendars, catalogues, clothing, compliments slips, consultant, corporate identity, digital printing, directional signs, displays, events assets, exhibitions, folders, financial reports, flyers, graphic design, icons, indoor signs, infographics, interactive pdf, journals, leaflets, letterheads, litho printing, logos, logotypes, merchandise, newsletters, outdoor signs, point of sale, posters, printing, programmes, prospectuses, reports, signs, social media assets, stationery, symbols, vehicles, website ui design, wordmarks, workbooks - and more!
